Confidex Ironside RFID Tags Deliver Reliable Visibility for Rent-All’s Audio-Video Assets in Fast-Paced, Challenging Environments

When leading Dutch video equipment rental company Rent-All provided the tools needed for entertainment production, it traditionally employed a manual system to register goods from metal trusses, to lighting and audio equipment as they were sent to, or returned from, its customers. Close management of its high-value times was essential, but the manual process of registering the items was time consuming and could introduce errors. Additionally, when goods were picked to fulfill customer orders, locating each piece of equipment created another challenge.

So the company deployed an RFID system from Aucxis RFID Solutions to bring visibility to its assets, and leveraged RAIN RFID tags from Confidex that are optimized for both flexibility and durability. Choosing the right tags for the job was a challenge. Rent-All’s fast-paced environment demanded technology that could accomplish bulk reading of goods at a distance, while on the move. And the tags also needed to be operable whether attached to trusses, speakers or mixing consoles; while being applied discretely to be invisible on materials used on stage. That means the tags would have to be strategically mounted on each unique type of equipment.

Aucxis worked with various hard and soft label tags before determining the best option: Confidex’s Ironside Slim long-range, on-metal tag. The form factor of Ironside Slim makes it an optimal tag for different shape and size of assets while still providing excellent performance for reliable inventory.


  • Manual registration of incoming and outgoing rental materials was a time-consuming and error-prone process.
  • Finding material to fulfil orders sometimes required searchers in the warehouse as the location was unknown.


  • Automatic inventory of items during loading and unloading saves labour for more meaningful tasks.
  • Increased shipping accuracy reduces the need for secondary deliveries.
  • A real-time overview of the lifespan of each article includes a number of movements, turnaround times, maintenance and failures.


The Solution

Rent-All conducted a proof of concept and pilot before deploying the system companywide. The company’s warehouse management software leverages the Aucxis RFID-based solution including its HERTZ middleware, to understand where palletized goods are located within its automated site in company headquarters in Bemmel, Netherlands as well as its other sites throughout Europe.

To fulfill orders, the loading process at the docks moves rapidly. When materials with RFID tags are loaded or unloaded, they pass through an RFID gate. These gates come with integrated Impinj R420 readers and antennas that capture the unique ID on each Confidex tag and Aucxis’ HERTZ middleware integrates with Rent-All’s ERP system to provide insight into each point of data capture. With the solution, Rent-All can improve the speed in which items are loaded and unloaded thanks to automatically detecting each unique ID. It has reduced errors and therefore the need for secondary deliveries. And a real-time overview of the lifespan of each article enables the company to better manage maintenance and predict failures thereby preventing those failures.

The Confidex Ironside Family is providing reliable RFID data capture when applied to materials from metal to plastic and on a wide variety of form factors, even in challenging environments. In fact, Rent-All has applied the tags to more than 260,000 rental items to support its automatic detection system. With the RAIN RFID tags on its goods, and Aucxis’ readers and software to capture and manage each asset’s movements, the company has a full view into the location and status of its fleet of assets. And that ensures Rent-All can manage equipment as it passes through the supply chain: to theaters, television studios, fairs and festivals across Europe. Confidex’s Ironside™ product family is optimized for high value assets, returnable transit items (RTIs) as well as metallic industrial assets. The patented antenna design, with industry-leading performance and robust IP68 structure, ensures smooth asset tracking in any environment.

Danish ‘Super’ Hospital AUH Deploys Zebra Technologies’ RFID

AUH, the new university hospital in Aarhus, is the first of several super hospitals that will be built in Denmark over the next 5 to 10 years. Constructed to extend the existing hospital, the new site will cover 100 hectares and will be the largest hospital in Northern Europe, with 9,500 employees and a capacity for 4,000 patient visits daily. AUH is designed to offer all the latest technology and state-of-the-art equipment to keep up with constantly evolving healthcare systems. And one of its key requirements was the installation of a fully automated solution to provide visibility of the location of its resources including staff, medical equipment, medications and patient samples.


AUH’s staff were spending too long trying to locate resources such as equipment, medications and people. In keeping with the visionary ethos of the hospital, it set out to find a better way to track and locate staff, medical equipment, samples and medications.


Following an extensive search and pitch process from a number of IT providers, Det Nye Universitetshospital  Aarhus (DNU), who were responsible for the extension of the hospital, commissioned Zebra Technologies and its partner Lyngsoe Systems to deploy a new RFID solution throughout AUH. The decision was based on the accuracy and reliability of Zebra’s products and Lyngsoe’s experience in RFID systems, which spans 3,200 installations in 60 countries.

The implementation of RFID is part of a larger logistical solution provided by Systematic. As a partner and subcontractor to Systematic, Lyngsoe showed how its solution would interface with Systematic’s solution, Columna Service Logistics, used at AUH. The hub of the new system is Lyngsoe Live Logistics’ platform. The platform manages and ensures consistent data capture from all the RFID readers and antennas in real time.

It has a scalable, five-layer architecture and is designed according to EPC Global Network Architecture and GS1 standards. The first layer relates to the identification of the resources. This is achieved through the attaching of RFID tags: whether a tag embedded within an employee badge, or attached to a wheelchair or medicine packaging, for example.

Due to the extreme variance in resources that needed to be tagged, Lyngsoe Systems helped DNU select circa 20 different RFID tags, best suited to the size and material of each item used at AUH. Tags are read by Zebra’s FX7500 Fixed RFID Readers as the resource moves around the hospital.

Each reader has two AN480 RFID Antennas to ensure optimal scanning performance and has been positioned in a strategic location to ensure reliable data capture. The RFID data is captured and filtered by Lyngsoe’s EDECS RFID Integration Software, which has been installed on AUH’s central servers. EDECS also contains a Reader Management module and Network Management System, which controls the RFID readers, to ensure the system is operating optimally. These stages incorporate layers two and three of the platform.

Layer four comprises sharing and exchanging the data collected with Systematic’s Columna Service Logistics. Hospital personnel access the Columna application on their mobile phones, computers and tablets layer five and can locate the nearest equipment, medication, resource or best-qualified member of staff.


The RFID solution from Zebra Technologies, Lyngsoe and Systematic has proved successful during the intensive pilot stage; the new system has cut the time spent finding items such as beds, medical equipment, trolleys and medication significantly. Most importantly, staff can quickly find colleagues such as the nearest specialised doctor to ensure the best patient care in an emergency.

The FX7500 RFID Readers are reliable and accurate, with their next-generation reader platform ensuring excellent reader sensitivity and interference rejection, so personnel know they can rely on the data they are seeing on Columna Service Logistics. In addition, the tracking of patient samples minimises the risk of error and contributes to a solution that’s improving patient care and helping staff optimise productivity.


Real-Time RFID Tracking and Automation Spread Efficiency and Visibility


Troy Design & Manufacturing needed an automated tracking system to monitor and guide each step of its +150 daily vehicle conversions at its new Chicago Modification Center.

Troy Design & Manufacturing (TDM) is a Detroit-based Ford Motor Company metal stamping subsidiary that was expanding into the vehicle conversion business with its new Chicago Modification Center, where it planned to convert +150 base-model Ford vehicles into police interceptors each day. TDM realized a manual, paper-based tracking system would not be efficient enough to handle operations. And while barcoding and fixed terminal entry would certainly be beneficial, these methods alone would still not provide the level of automation that TDM needed. A highly automated, computerized infrastructure would need to be implemented to more efficiently track, guide and report every step of vehicle conversion.


Zebra FX9500 Fixed RFID Readers and AN200 RFID Antennae were integrated with Lowry Solutions Work-In-Process (WIP) manufacturing software.

TDM selected trusted Zebra partner, Lowry Solutions, to implement its robust vehicle tracking and guiding vision. Zebra hardware was chosen not only because of Lowry’s relationship and familiarity with its products but also because TDM had done extensive research and heard numerous industry recommendations favouring Zebra over its competitors. Coupled with Lowry’s Work-In-Process software, Zebra FX9500 Fixed RFID Readers and AN200 RFID Antennae would comprise the Chicago facility’s tracking infrastructure.


Automated work-flow enabled by RFID led to more precise visibility, data collection and consistency than anticipated, setting a higher standard for facility efficiency and potential. With its vehicle tracking infrastructure deployed, TDM has found numerous advantages with RFID automation. Operators are more focused on performing their tasks and their workflow is streamlined with less paper-based documentation and tracking duties. Vehicle visibility and conversion progress data have prevented downtime, and the consistency and reliability of RFID data capture has provided further insight into the facility’s capabilities.

Operators are more focused on performing their tasks, and their work-flow is streamlined with less paper-based documentation and tracking duties.


When TDM began drafting its concept model for the Chicago Modification Center, it realized that manual, paper-based documentation would not be robust enough to track all of its customers’ vehicles while meeting its production targets. TDM was confident that it needed to implement a form of automatic data capture across its processes and needed to select between primarily adopting barcoding or RFID. TDM IT Manager Chris Morgan explained, “As we worked through it, we realized that we would need something more ‘hands-off’ both so we could reduce the amount of movement required of the operators and to ensure that we were tracking and timing the vehicle from the moment it enters its cell. We didn’t want to rely solely on the operator to report this later. That’s what got us going down the route toward RFID and we knew the majority of the industry relied on Zebra.”

TDM selected Lowry Solutions to help establish it’s RFID vision. Morgan explained, “We did some research and came across Lowry Solutions, who had some experience in the environment. They were recommended through Ford Motor Company, our parent company, and proposed an agile software development process using RFID”. TDM research yielded an RFID case study conducted at the Ford Cologne-Niehl plant involving Austrian RFID middleware specialists, 7iD, which featured real-time vehicle tracking similar to what TDM had in mind for its modification centre. Lowry then contacted 7iD, and the three organizations began outlining strategies and logistics for the Chicago facility.


To stay within TDM’s budget and aggressive timeframe, Lowry conducted vigorous prototyping and testing while maintaining a steady dialogue with TDM throughout the development phase, sharing interactive progressions of prototype updates, and making adjustments based on TDM feedback. Its agile development process led to a Work in Process (WIP) software application that seamlessly integrated with 7iD middleware and Zebra FX9500 Fixed RFID Readers and AN200 RFID Antennae. Paul Rakowicz, Vice President of Software Development at Lowry, explained, “We received regular feedback from TDM, so when we got to the implementation phase, TDM already knew what they were getting because they were involved in the development process. There were no surprises because they had seen, touched and participated in everything”. Timeframe demands were successfully met thanks to this hands-on tailoring and collaboration. The completed solution is able to generate RFID tags with complex work instructions, bill of materials and tracking numbers tied to the vehicle’s VIN number as it enters the facility. With this information, operators can direct vehicles through production cells with real-time guidance solely from automated RFID scans and reads.


The application makes decisions and directs traffic flow based on the information in the system, and it’s hands-off, so our operators aren’t riffling through paper, trying to see where things go and needing to make decisions. “It’s all very visual”, says Morgan. During the test phase, time studies showed RFID scans shaving 5-7 seconds off total work station time compared against barcode scans, significantly saving time considering each of the +150 daily vehicle conversions can go through up to 10 work stations. Morgan further elaborated, “We can now capture time and date stamps without hand scans, documenting what activity occurred when vehicles were at checkpoints. Automating data collection makes everything very consistent and reliable. The real-time visibility provided by RFID offered even more opportunities for streamlining operations than previously anticipated. Morgan explains, “In the beginning, we had each individual conversion step signed-off by the operator, but we quickly realized that this was overkill, and because we were tracking data at a higher level, we didn’t have to tie down our operators with what they were recording. We still get the same value out of the information”. And because WIP interfaces with Ford Motor Company’s corporate database, TDM is able to use RFID to report vehicle receipt, production progress and shipping updates back to Ford in real-time. Morgan said, “Overall, I would say the infrastructure itself exceeded our expectations. With the improved tag read rates and consistency, and the overall visibility that the system provides, we are always able to see where vehicles are at in the modification process inside and outside of the facility with a higher level of efficiency than anticipated.”


TDM is on the cutting edge of innovation, especially with its implementation of RFID. With its abandonment of manual, paper-based tracking, over 90% of its operations are already automated by RFID, and Morgan still sees more opportunities to utilize the technology. “There’s always the potential for expanding our current operations and our infrastructure. We’d like to add RFID to even more work stations to increase our visibility both inside and outside of the facility. Right now we’re still using barcodes in some areas, especially in slow content and repair areas, but we’re looking to expand capabilities. As TDM starts exploring even more ways to leverage RFID, the reliability and consistency continues to provide Morgan with the gratification of knowing that we successfully recorded every vehicle that has left the building.”